Privacy Policy for DigiNexusAI
Introduction
DigiNexusAI (“we,” “our,” or “us”), operating through diginexusai.com, is committed to protecting your privacy and personal data. This Privacy Policy explains how we collect, use, share, and protect your personal information when you interact with our digital marketing services, website, or other platforms.
Last Updated: September 18, 2025
As a digital marketing agency specializing in AI-powered solutions for MSMEs (Micro, Small & Medium Enterprises), we understand the importance of data privacy and are committed to transparency in our data practices.
Scope and Applicability
This Privacy Policy applies to:
Our website (diginexusai.com) and related subdomains
Digital marketing services provided to clients
AI-powered automation tools and solutions
Business consulting and technology services
Any other interactions with DigiNexusAI
This policy complies with the Digital Personal Data Protection Act (DPDP), 2023, Information Technology Rules 2011, GDPR (for EU users), and other applicable privacy laws
Information We Collect
Personal Information You Provide
We collect information that you voluntarily provide to us, including:
Contact Information:
Name and business title
Email address and phone number
Business address and location
Company name and industry details
Business Information:
Marketing objectives and goals
Budget and service requirements
Website URLs and social media profiles
Current marketing challenges and pain points
Service-Related Information:
Project specifications and briefs
Content preferences and brand guidelines
Target audience demographics
Performance metrics and analytics data
Information We Collect Automatically
When you visit our website or use our services, we automatically collect:
Technical Information:
IP address and device identifiers
Browser type and version
Operating system information
Page views and navigation patterns
Analytics Data:
Website usage statistics
Click-through rates and engagement metrics
Conversion tracking data
User behavior patterns
How We Use Your Information
We use your personal information for the following purposes, in compliance with DPDP Act requirements:
Primary Business Purposes
Service Delivery: To provide digital marketing, web development, design, and consulting services
Client Communication: To respond to inquiries, provide updates, and maintain ongoing business relationships
Project Management: To plan, execute, and deliver marketing campaigns and automation solutions
Performance Analysis: To measure campaign effectiveness and optimize marketing strategies
Secondary Purposes
Business Development: To understand market trends and improve our service offerings
Legal Compliance: To meet regulatory requirements and respond to legal requests
Security: To protect against fraud, unauthorized access, and security threats
Research and Development: To enhance our AI-powered marketing tools and methodologies
We will obtain your explicit consent for any processing beyond the original purpose of collection.
Data Sharing and Disclosure
Third-Party Service Providers
We may share your information with trusted partners who assist in service delivery:
Technology Partners:
Cloud hosting providers (with appropriate data protection agreements)
Analytics platforms (Google Analytics, Facebook Analytics)
Email marketing services
CRM and project management tools
Professional Services:
Payment processors for billing purposes
Legal and accounting professionals
Marketing automation platforms
Design and development contractors
Legal Disclosures
We may disclose your information when required by law or to:
Comply with legal obligations and court orders
Protect our rights, property, or safety
Investigate fraud or security incidents
Respond to government requests
We do not sell, rent, or trade your personal information to third parties for their marketing purposes.
Cookies and Tracking Technologies
Our website uses cookies and similar tracking technologies to:
Enhance user experience and website functionality
Analyze website traffic and user behavior
Deliver personalized content and advertisements
Remember your preferences and settings
Types of Cookies We Use:
Essential Cookies: Required for website functionality
Analytics Cookies: To understand website usage patterns
Marketing Cookies: For targeted advertising (with consent)
Preference Cookies: To remember your settings
You can manage cookie preferences through your browser settings. Note that disabling certain cookies may affect website functionality.
Data Security and Protection
We implement robust security measures to protect your personal information:
Technical Safeguards:
SSL/TLS encryption for data transmission
Secure cloud storage with access controls
Regular security audits and vulnerability assessments
Multi-factor authentication for team access
Organizational Measures:
Employee training on data protection practices
Confidentiality agreements with staff and contractors
Regular security policy reviews and updates
Incident response procedures for data breaches
We maintain security logs and audit trails for at least one year as required by DPDP regulations.
Data Retention
We retain personal information only as long as necessary for the purposes outlined in this policy:
Client Data: Retained for up to 3 years after project completion or contract termination, as permitted under DPDP Act
Website Analytics: Anonymized after 26 months
Marketing Communications: Until you unsubscribe or withdraw consent
Legal Records: As required by applicable laws and regulations
We will notify you at least 48 hours before data erasure when applicable.
Your Rights and Choices
Under the DPDP Act and other applicable laws, you have the following rights:
Data Subject Rights
Right to Access: Request information about personal data we hold about you
Right to Correction: Request correction of inaccurate or incomplete data
Right to Erasure: Request deletion of your personal data (subject to legal requirements)
Right to Data Portability: Receive your data in a structured, commonly used format
Right to Withdraw Consent: Withdraw consent for data processing at any time
Exercise Your Rights
To exercise these rights, contact us at:
Email: privacy@diginexusai.com
Phone: 91-7411292689
Address: Bangalore, Karnataka, India
We will respond to your requests within a reasonable timeframe as required by law.
International Data Transfers
As a digital marketing agency serving global clients, we may transfer your data internationally. All transfers comply with:
DPDP Act requirements for cross-border data transfers
Adequate safeguards and protection mechanisms
Standard contractual clauses where applicable
Your explicit consent for transfers to non-adequate countries
Children’s Privacy
Our services are not directed to children under 13 years of age. We do not knowingly collect personal information from children under 13. If you believe we have inadvertently collected such information, please contact us immediately.
Third-Party Links and Services
Our website may contain links to third-party websites and services. This Privacy Policy does not apply to these external sites. We encourage you to review the privacy policies of any third-party services you use.
We are not responsible for the privacy practices or content of third-party websites.
Updates to This Privacy Policy
We may update this Privacy Policy periodically to reflect changes in our practices, services, or legal requirements. We will:
Post the updated policy on our website with the revision date
Notify you of material changes via email or website notice
Obtain your consent for significant changes that affect your rights
Compliance and Regulatory Framework
This Privacy Policy is designed to comply with:
Digital Personal Data Protection Act (DPDP), 2023 – India’s primary data protection law
Information Technology (Reasonable Security Practices) Rules, 2011
General Data Protection Regulation (GDPR) – for EU clients and users
California Consumer Privacy Act (CCPA) – for California residents
Data Protection Officer
For significant data processing activities, we have designated a Data Protection Officer who oversees compliance with privacy laws and serves as your primary contact for privacy-related concerns.
Grievance Redressal
If you have any complaints about our data processing practices, you may:
Contact us directly using the information below
File a complaint with the Data Protection Board of India
Seek legal remedies as provided under applicable laws
Contact Information
For any questions, concerns, or requests regarding this Privacy Policy or our data practices, please reach out to us:
DigiNexusAI
Data Protection Team
Email: privacy@diginexusai.com
Phone: 91-7411292689
Address: Bangalore, Karnataka, India
Business Hours: Monday to Friday, 9:00 AM to 6:00 PM IST
Response Time: We aim to respond to all privacy-related inquiries within 72 hours.
Effective Date: September , 2025
Document Version: 1.0
This Privacy Policy demonstrates our commitment to protecting your privacy while delivering exceptional digital marketing services to MSMEs across India and beyond. We believe that transparency and trust are fundamental to successful business relationships.